Turn heads
A gift worth $299–$600 gives shoppers a reason to drive over this weekend instead of browsing online for another month. Promote it in the ads you're already running.
Gift-with-purchase programs for furniture & mattress retailers
Your brand seen all over town.
Three keys to move big-ticket furniture and mattress without cutting your price. Your customer walks out with something worth $299–$600 that they'll use for years and carrying your name all around town every time they do.
Three keys
One program does all three. They just show up at different points in the sale.
A gift worth $299–$600 gives shoppers a reason to drive over this weekend instead of browsing online for another month. Promote it in the ads you're already running.
The nudge that gets a fence-sitter to sign today without discounting the ticket. Your salespeople get something to offer that costs you a fraction of a markdown.
The sale ends. The cooler doesn't. Your logo rides to every tailgate, campsite, and backyard in the county for the next five decades, for free.
The math
Ten percent off a $3,000 living room set costs you $300 and buys you nothing after the customer drives away. The same $300 in perceived value costs you under $99 and keeps working for years.
Give it free with a big-ticket sale, instead of discounting the ticket.
Three ways to run it
Run one, or rotate all three through the year. Every program does the same three jobs.
Program one
Your name on high-value gear your customer keeps and uses. The simplest version, and the one that runs any time of year.
Program two
Pair your logo with a cause your community already supports. Shoppers get a reason to buy now, and you get credit for more than the sale.
Program three
Built for Memorial Day, Fourth of July, Labor Day, and Veterans Day. The four weekends that carry your year.
Add a grand prize
A new way to get your brand all over town. Add a sweepstakes to any program: a getaway, tickets to the game, a weekend package. Same free gift for every buyer, one grand prize to bring them in during your window.
Hot tabs
These buttons are only for retailers who are ready to manufacture sales.
How it runs